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Instagram

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What is the impact of the iPhone update on my Meta Ads?

You would have had to be living under a rock to not hear something about how the recent iPhone update (iOS14+) has impacted Facebook advertisers. You only need to login to Ads Manager and see warnings galore, and they’ve been there for over 12 months. But what does it actually mean? And what do you need to do in the short and long term? Are Facebook Ads ruined forever? First of all, as I...

How to run a successful promotion on Facebook and Instagram

Once upon a time, Facebook was the wild west of giveaways and promotions, with barely any restrictions. Years later some rules were finally introduced, around the same time we saw the organic reach of our Facebook Page posts decline. And then a couple of years ago, Facebook (now Meta) quietly relaxed those rules again, and replaced them with one simple mantra: do not spam.  OK, so it’s not a...

9 of the latest Instagram growth tips for Business

Are you using Instagram for business and want to know exactly how to increase your engagement in 2020? We’ve got you covered.  These days, having an Instagram page for your business can be just as – or more – important than having a website! We know we need Instagram, but what exactly is engagement? If your followers are liking, commenting, viewing, saving and sharing your...

6 best practice tips to grow your Instagram following

Instagram is one social media platform you should be on. If you are not there yet then you are missing out the chance to reach its 800 million active monthly users. That is a lot of users ready to consume your content. The challenge now is to find an effective way to share your message. Growing your Instagram profile is not only about posting nice pictures. There are other factors to consider if...