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What is the impact of the iPhone update on my Meta Ads?

You would have had to be living under a rock to not hear something about how the recent iPhone update (iOS14+) has impacted Facebook advertisers. You only need to login to Ads Manager and see warnings galore, and they’ve been there for over 12 months. But what does it actually mean? And what do you need to do in the short and long term? Are Facebook Ads ruined forever? First of all, as I...

How to run a successful promotion on Facebook and Instagram

Once upon a time, Facebook was the wild west of giveaways and promotions, with barely any restrictions. Years later some rules were finally introduced, around the same time we saw the organic reach of our Facebook Page posts decline. And then a couple of years ago, Facebook (now Meta) quietly relaxed those rules again, and replaced them with one simple mantra: do not spam.  OK, so it’s not a...

What is Qoin and how can it be used for business?

I’m always looking for new ways to grow my business. 2021 has been a good year so far, with Australia reopening for entertainment and activities, my business has thrived with new projects and more people to help me get it all done. A friend asked me last week about what I could recommend they could do, to drive more sales of of a particular product. In moments like this, I tend to go straight for...

Goodbye Fiverr, hello Tailor Brands

One of the first things you’ll need to do when planning your new business venture is to get a logo designed. When Fiverr came out of a few years back, it was heralded as a real game changer in that business owners could connect with freelancers (many of them based off-shore) and get their logo designed for a mere $5. And I still hear the service come up a lot in discussions when I talk to people...

Get more attention with a winning headline

We’re always going on about the need to create unique and engaging content, for the simple reason that you want to reach more people. You’ve only got moments to catch your potential readers attention, and for that you’re going to need to right headline. Here are 3 awesome (and free) online services that can do some of the hard work for you, reassure you that you are on the right track or make you...

3 tips for getting your blog out there

Blogging can help your promote your brands authenticity and drive organic traffic to your website. Get started is easy when all it takes is WordPress. Now that your blog is live, here are 3 of the best things you can do to build your audience. 1. Write it and they will come Write for yourself first and foremost. Don’t think about who is reading, rather focus on your thoughts, ideas, opinions and...

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